Sports Tech Meetup: Event
Content, Content, Content...
Gooogle Campus
28th November
1.30pm - 5.30pm

These days every brand, club, NGB and athlete has a social media presence; whether it be on Facebook, Twitter, YouTube or elsewhere. So we have these great channels to talk about what is important to use but what should that be? What do we talk about?
We band about phrases such as Content Marketing and Content Strategy but what is it and what does it mean to us? It can be a daunting challenge to provide visible, useful and engaging content to consumers/fans who expect you to be present whenever and whenever they are.
We will joined during the session by the likes of the Rugby Football Union, We Play, Mobile Roadie, Aqueduct, Live Sport, We R Interactive, We Are Social, AKQA and more. During this half-day event we will discuss;
- What makes great content
- How do you get started with a content marketing strategy
- Case study from sports
- How data can be used to produce content (results from recent Sports Tech Hack Day)
- How content is key to achieving your objectives
- and much, much more
The event is taking place at the Google Campus in Shoreditch, a great place to set ideas alight and we'll have drinks afterwards to share thoughts/ideas and meet some new people.
Make sure you book now as spaces are limited.
Dan & Stephen.
Tickets are priced at only £10 and are available from here - Eventbrite
Schedule
Intro - Dan
-----------------------------------------------------------------------------
Session 1 - RFU
Panel 1 - Content (TBC)
Session 2 - We R Interactive
-----------------------------------------------------------------------------
Session 3 - Live Sport / Aqueduct
Panel 2 - Hack Day results (Mobile Roadie, AKQA)
Session 4 - TBC
-----------------------------------------------------------------------------
Closing - Stephen
stephen o'reilly
